Pattaya —

The glamour of the FashionTV Pattaya Beach Model Awards 2023 illuminated the shores of Pattaya Beach and the stage at Central Pattaya Shopping Center on August 19th. The event, a collaborative effort between renowned FTV Company Limited, the city of Pattaya, and the Tourism Authority of Thailand, proved to be a resounding success in promoting both tourism and Thai culture, according to those participating.

Under the banner of the government’s visionary soft power strategy, the event aimed to showcase the allure of Thailand and the beauty of Pattaya to the world. The Mayor of Pattaya City, Mr. Poramase Ngampiches, alongside Mr. Edward Kitti, the founder of the Thai Silk and Culture Association, inaugurated the event with enthusiasm.

The FashionTV Pattaya Beach Model Awards encompassed an array of activities that captivated both locals and international visitors alike. From the captivating Miss FTV competition to beach volleyball matches and electrifying DJ performances, the event was filled with energy. Notable artists, such as the multi-talented Wonderframe and the charismatic CDGT, added musical magic to the proceedings.


The highlight of the event was the spirited Thai and international model contests, featuring traditional Thai clothing, swimsuits, and local attire like Thai silk. These competitions aimed at selecting 15 outstanding contestants who will represent Thailand in international forums.

Thanks to the comprehensive coverage through FashionTV’s channels and various social media platforms, the FashionTV Pattaya Beach Model Awards effectively lured tourists and presented Thailand’s rich culture and picturesque beauty to the global stage. With its remarkable success, the event solidified its role as a vibrant representation of Thailand’s charm and elegance.


The original version of this article appeared on our sister website, The Pattaya News, owned by our parent company TPN media.


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Tanakorn Panyadee
The Latest Local News Translator at The Pattaya News. Aim is a twenty-two year old who currently lives and studies his last year of college in Bangkok. Interested in English translation, story-telling, and entrepreneurship, he believes that hard-work is an indispensable component of every success in this world.